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Carlton takes ‘The New Face of Business’ route in new campaign

Luggage brand Carlton has launched its new campaign ‘Carlton – The New Face of Business’. The campaign is designed to tap into new consumer bases and fortify its position in the business luggage category. A leading global luggage brand acquired by VIP Industries in 2004, Carlton reflects the very best of British design and innovation...

Dec 17, 2014 ● MXM - India

VIP Industries unveils a new campaign for Carlton

Carlton the British Luggage brand has launched its new campaign ‘Carlton - The New Face of Business’ – This mega campaign is designed to tap into new consumer bases and fortify its position in the business luggage category. A leading global luggage brand acquired by VIP Industries in 2004, Carlton reflects the very best of British design and innovation...

Dec 10, 2014 ● Ad Gully

VIP targets youth in Carlton campaign

VIP Industries has rolled out a new campaign for its brand ‘Carlton’. The ad film, targeted at young working individuals, has been conceptualised by Whyness and went on air on 22 November. The ad film begins depicting the last moment preparations of a young man launching his store. The voice over mentions that business is not just about getting a B School degree...

Dec 03, 2014 ● Campaign - India

Everything is finally coming together: Rakul Preet on 'Marjaavaan' release

Actor Rakul Preet Singh says the release of her next "Marjaavaan" may have been pushed ahead but she is happy with the outcome.
The movie was earlier set for a box office clash with Yash Raj Films' action feature "War" on October 2 but on Friday "Marjaavaan" producer Bhushan Kumar announced a new date owing to its extensive VFX work.

Aug 24, 2019

Lakme Fashion Week 2019 Day 3: Tara Sutaria, Rakul Preet sporting millennial fashion dazzle at ramp

New Delhi: The Lakme Fashion week is gleaming with glamour and star power. After the likes of Katrina Kaif, Farhan Akhtar, Lisa Haydon, Mrunal Thakur gracing the ramp withe their fashion walks, it was the turn of Bollywood newbies from Tara Sutaria to Rakul Preet Singh to take the show by storm.

Aug 24, 2019

Nachiket Barve’s “Passport Princesses” was ultra stylish occasion wear this year!

Inspired by a pristine little island off the Italian shores, Caprese’s world of fashion truly reflects the design language of its muse: The Isle of Capri, A country that has, for centuries, been synonymous with the future of women’s fashion, echoing with an unblemished, free spirit.

Aug 24, 2019

Rakulpreet Singh to walk for Nachiket Barge at LFW Winter/Festive 2019

Actor Rakulpreet Singh is all set to turn showstopper for designer Nachiket Barve at the ongoing Lakme Fashion Week Winter/Festive 2019 on Friday.
The collection, presented by Caprese, is titled 'Passport Princesses'.

Aug 23, 2019

Highlights from Day 1 at Lakmé Fashion Week Winter/Festive 2019

From charismatic couture to upcoming generation of designers, Day 1 was more than just show stopping moments
The 28th Batch of six Gen Next Designers presented by INIFD opened the Lakmé Fashion Week Winter/Festive 2019 with scintillating collections that captivated the attention of the audience.

Aug 21, 2019

Nachiket Barve and Caprese Present 'Passport Princesses' at Lakmé Fashion Week Winter Festive 2019

Designer Nachiket Barve has collaborated with handbags brand - Caprese, to launch his latest collection 'Passport Princesses' at Lakmé Fashion Week Winter/Festive 2019.
The designer takes inspiration from the jet setting Millennials who prioritize travel and want to grab their bags set out in the world and soak up individual experiences.

Aug 19, 2019

Gift these bags to your hustling mother this Mother’s Day

Mothers are known to perfectly plan their daily life to the T. While the rest of the world stops to catch a minute’s breath from their busy lives, these superwomen are multi-tasking on the go, catering to an endless list of chores. Their daily haste of conquering the world is accompanied by their best friend – a handbag which meets the daily needs perfectly and also fits their persona.

May 9, 2019

Alia Bhatt flaunts Caprese’s new collection in campaign

Caprese, the accessories brand from V.I.P Industries, has launched a campaign to showcase its Spring Summer 18 collection. The TVC featuring brand ambassador Alia Bhatt, showcases the collection set in the picturesque Italian Riviera.

Apr 23, 2018

Nishka Lulla collaborates with brand Caprese to unveil new collection at LFW

Designer Nishka Lulla collaborated with handbag brand Caprese from VIP Industries Ltd to launch an exclusive Spring/Summer collection at the Lakmé Fashion Week Summer/Resort 2018 in Mumbai.
The new Caprese collection features a wide range of handbags like elegant totes, timeless satchels, sophisticated hobos, smart sling bags, functional laptop bags, and trend-setting backpacks along with small accessories like chic wallets and clutches.

Feb 5, 2018

The best of beauty on Day 4 at LFW SS18

The reign of nudes has continued well into fashion week, and we’re seeing much of the trend even on Day 4. Scroll on for more on the beauty looks at LFW ss18.

Saaksha & Kinni | Aikeyah | Verandah: The beauty look for these shows was very minimalistic. Lakme Makeup Expert Donald Simrock stuck to a glowy face, and paired it with a dark lip colour with just a touch of gloss. He used the same shade on the eyelids as well to keep the look wet, subtle and very nude.

Feb 4, 2018

Nishka Lulla at Lakmé Fashion Week summer/resort 2018

Feb 4, 2018

Alia Bhatt to endorse Caprese brand

Bollywood actress Alia Bhatt has been roped in as the brand ambassador of ladies fashion accessories brand Caprese. Alia will present the new autumn-winter collection of Caprese filmed at an ancient styled piazza in Europe, said a statement....

Dec 14, 2014 ● India Gazette

Alia Bhatt to endorse Caprese brand

Bollywood actress Alia Bhatt has been roped in as the brand ambassador of ladies fashion accessories brand Caprese. Alia will present the new autumn-winter collection of Caprese filmed at an ancient styled piazza in Europe, said a statement...

Nov 14, 2014 ● Pinkvilla

Alia Bhatt to endorse Caprese brand

New Delhi, Nov 14: Bollywood actress Alia Bhatt has been roped in as the brand ambassador of ladies fashion accessories brand Caprese...

Nov 14, 2014 ● IANS Live

VIP announces brand re-launch, unveils contemporary avatar with ‘Hello Holidays’ campaign

The re-launch touches every dimension; unveiling a new brand logo and identity, a new consumer proposition and a new collection that embodies the new VIP. The luggage brand will now be endorsed by celebrity couple Saif Ali Khan and Kareena Kapoor Khan

Apr 10, 2019

VIP to get a makeover to target new-age consumers

The brand has roped in Saif Ali Khan and Kareena Kapoor Khan as brand ambassadors.
With the 48-year-old luggage brand VIP Bags undergoing a revamp, the company is expecting the market share of the flagship brand to go up significantly.

Apr 09, 2019 ● HIMADRI BUCH

The new ad of Saif and Kareena will make you go wow with their lovely chemistry

The cutest couple Kareena Kapoor Khan and Saif Ali Khan have highlighted together in another notice of a baggage brand. In one of the clasps of the promotion, the couple is seen running at the air terminal to get a flight, taking a ride in an auto rickshaw and unwinding in a hotel...

Apr 06, 2019

Midcap Radar | CNBC TV18 Exclusive: VIP Discusses Its New Journey Ahead

CNBC TV18 Exclusively speaks to VIP's Dilip Piramal, Radhika Piramal, and Sudeep Ghosh for the first time on the company's new plan for the journey ahead.

Apr 1, 2019

GST has helped us in a huge way, says VIP Industries

India's largest luggage company, VIP Industries, said that Goods and Services Tax (GST) has helped the company in a huge way.

In an interview to CNBC-TV18's Mangalam Maloo, Dilip Piramal, chairman and managing director, said, "Our aim is to get back to 12 percent margin mark.

Mar 30, 2019

Day 2 of Sunburn Goa 2019 witnessed a surge in footfalls with performances by the Chainsmokers and Flume

MUMBAI: There are no shortages of festivals around the world, but the largest Asian Music Festival, Sunburn stands tall among the rest as one of the best experiences imaginable. Blending the world of fantasy with powerful dance music all while playing host to a crowd that is full of diversity, this festival is truly iconic...

Jan 02, 2020

Style your bags with Skybags

Skybags manufactures a wide variety of products like trolleys, rucksacks, backpacks, duffels, laptop backpacks, everyday travel accessories, and short haul essentials made from quality materials.

Aug 11, 2019

Skybags unveils its new ‘Always A Star’ campaign featuring Varun Dhawan

Mumbai : Skybags, the stylish youth brand from the house of V.I.P. Industries Ltd. has launched its latest campaign featuring superstar Varun Dhawan. The ‘Always a Star’ campaign marks the unveiling of the brand’s new Backpack Collection for 2019.

Apr 4, 2019 ● Editorial

Fly high with Rhodes by Skybags

Mar 4, 2018

Rohit Sharma ‘Unpacks His Dreams’ With Aristocrat

The TVC lays emphasis on the fact that Aristocrat will always be there to assist you in your journey of chasing and achieving your dreams, given its durability and quality.

Aristocrat, from the house of V.I.P Industries Ltd, India’s leading luggage company...

Aug 16, 2018

VIP's brand Aristocrat to be endorsed by Rohit Sharma, R Ashwin in a bid to target youngster

MUMBAI: Luggage manufacturer VIP Industries Rohit Sharma and Ravichandran Ashwin as the brand ambassadors for its brand Aristocrat.

Aristocrat will be repositioned with a new logo and tagline targeted at youngsters, the company said in a statement.

Jan 14, 2017

VIP Industries Installs Innovative billboard near Mumbai Airport to promote its ‘Impossible Offer’

Mumbai: VIP Industries has introduced a once-in-a-lifetime ‘Impossible Offer’ for all folks planning their next holiday. With a purchase of luggage worth INR 5999 or higher, the brand assures a return journey* (i.e. to and fro) airline ticket to any destination within India.

Oct 25, 2019

VIP Industries aims 9-10% growth in FY20 amid slowdown

VIP Industries grew at 26 per cent last fiscal to Rs 1,784 crore, and at 9 per cent in the first quarter of 2019- 20.

VIP Industries Ltd on Friday said it is targeting a growth of 9-10 per cent in the 2019-20 fiscal, despite economic headwinds slowing demand.

Sep 06, 2019

STORYBOARD | VIP Industries CEO Sudip Ghose Exclusive Interview | CNBC TV18

VIP industries is gearing up for the upcoming holiday travel season with the launch ad campaigns for three of its brands Carlton, Caprese and Aristocrat. What are these campaigns all about? We chat with Sudip Ghose, CEO VIP Industries to find out more.

Apr 29, 2018

VIP to invest Rs 80 cr on advertisements and promotions this year

The luggage-maker has rolled out the television campaign with star cricketer Rohit Sharma for its mass luggage brand Aristocrat and is in the process to roll out another campaign for its premium brand Carlton soon.

New Delhi: One of country's biggest...

Apr 25, 2018

Luggage-maker VIP eyes mass, premium segments

The country’s largest luggage and backpack-maker VIP Industries has seen GST come-in as a great leveller. As the price difference with the unorganised sector shrinks, the luggage-maker is looking to focus on the volume segment with mass brands ‘Alfa’ and ‘Aristocrat’. In the premium category, it will focus on after-sales service as a differentiator especially for the ‘Carlton Edge’ series...

Apr 19, 2018

Travel And Weddings Biggest Drivers Of Business, Says VIP Industries

The luggage industry is likely to grow 15-20 percent as a stronger economy and rising incomes mean Indians are travelling a lot more.

With a significant pick-up in sectors such as aviation, and rail and road transport, the demand for travel bags has risen, Dilip Piramal, chairman of VIP Industries Ltd., India’s largest homemade luggage company, told BloombergQuint in an interview. The company is positioned better compared to peers to take advantage of a healthier economy, he added...

Apr 19, 2018

V.I.P Industries announces a first ever ‘VIP RJ of Radio Station Contest’

V.I.P Industries leaders in the luggage industry announced a unique multi-media campaign with Radio as a lead medium – “VIP RJ of Radio Station”. The contest is an intra station and inter city competition amongst popular RJ’s from Mumbai, Delhi, Bangalore and Kolkata.

Dec 19, 2017

VIP Industries launches ’50-50’ Campaign

കൊച്ചി : ലഗേജ് മേഖലയിൽ പ്രമുഖരായ വിഐപി ഇൻഡസ്ട്രീസ് സുവർണ്ണ ജൂബിലി പരിപാടികളുടെ ഭാഗമായി 50-50 പ്രചാരണ പരിപാടിക്ക് തുടക്കം കുറിച്ചു. വിഐപി, അരിസ്റ്റോക്രാറ്റ്, കാൾടൺ, സ്‌കൈ ബാഗ് എന്നിവയുടെ തെരഞ്ഞെടുത്ത ഇനങ്ങൾക്ക് ആകർഷകമായ 50 ശതമാനം ഡിസ്‌കൗണ്ട് ജൂബിലിയുടെ ഭാഗമായി നൽകും.

Dec 1, 2017